DISCOVER THE DIFFERENCE

SPRING ARRIVALS

Shop all

North Outdoor is a Finnish merino wool brand that has combined style, comfort and performance since 2011. Our home is in one of the world's coldest countries, next to the Arctic Circle. Ever-changing weather has guided us to design clothes that delight and protect in every situation. Regardless of the harsh conditions, Finland is officially the world's happiest country. Our aim is to spread this happines by knitting clothes that enable a fulfilling life. Every day, anywhere — whatever the weather.

Shop

View all
All Day 260 Women’s Merino Dress Ros - pearl rose
All Day 260 Women’s Cropped Merino Hoodie Edla - black
All Day 260 Women’s Merino Dress Ros - rose red
All Day 150 Women’s Merino Dress Ivy - blueberry
All Day 260 Women’s Merino Hoodie Dress Kei - rose red

NEW DRESSES

Shop

Dresses

View all
Sold Out
All Day 150 Women’s Merino Dress Lily - poppy red
All Day 260 Women’s Merino Dress Ros - rose red
All Day 260 Women’s Merino Dress Mia - pearl rose
All Day 260 Women’s Merino Dress Dia - rhubarb red
New
Hilla Women’s Merino Dress - baltic blue

THE WORLD'S GREATEST SWEATERS

Women's Men's

Sweaters

View all
Vilja Women’s Merino Sweater - snow white
New
Kieppi Women’s Merino Sweater - soft coral
New
Kieppi Women’s Merino Sweater - peppermint
New
Kieppi Women’s Merino Sweater - lavender
New
Kieppi Women’s Merino Sweater - charcoal

The most comfortable pants

Women's Men's

Pants

View all
All Day 260 Women’s Merino Leisure pants Ebba - rhubarb red
All Day 260 Men’s Merino Pants - blueberry
All Day 260 Women’s Merino Pants - blueberry
All Day 260 Women’s Merino Leisure pants Ebba - black
All Day 260 Women’s Merino Pants - rhubarb red

Merinowool T-Shirts

Women Men

T-Shirts

View all
All Day 150 Women’s Merino Loose T-Shirt - pearl rose
All Day 150 Women’s Merino Loose T-Shirt - rose red
All Day 150 Women’s Merino Loose T-Shirt - blueberry
All Day 150 Women’s Merino Loose T-Shirt - black
All Day 150 Women’s Merino Fitted T-Shirt - poppy red
Merino Shirts
Women's Men's
Merino hoodie's
Women's Men's

Over 100 000 satisfied customers

Customers rate us on average with 4.6/5 stars.

Sustainable, Durable & Natural

We use only the best merino wool yarns that are ethically sourced, durable and natural.

Fast delivery, Easy returns

All orders are shipped from our in-house warehouse and delivered with DHL.

About North Outdoor

Read more

What our customers say about us

★★★★★

Your clothes are the answer to sooooo many problems. I've started to make new choices, I don't buy fast fashion anymore. I want to wear natural materials and durable, timeless, quality clothes.

Birgit L.
★★★★★

The best thing is to wear quality clothes made in Finland. You really are merino wool pioneers! The clothes are great for everyday use.

Saara T.
★★★★★

The purchase was easy, fast delivery, products surprised positively and even exceeded expectations. I have worn the wool dress almost every day since it arrived home! :D

Taina J.
★★★★★

Absolutely a great hoodie for year-round use. I would take it to a desert island!

Sirpa V.
★★★★★

A really beautiful sweater. Finally a functional garment that looks good. A classic and elegant, timeless design suitable for both the forest and the city. I already bought it in several colours. I can recommend.

Nina

Natural super wool

Learn more about merino wool